Front Office Sports reported on the partnership between the Premier Lacrosse League and Slate with special coverage of the PLL’s 2020 Championship Series:
“In a few short days, the Premier Lacrosse League (PLL) will face possibly the most important moment of the league’s young life.
From July 25 through August 2, the PLL’s seven teams will each play four games to determine seeding for a single-elimination tournament the following week. The winner of that tournament will be crowned the 2020 PLL champion in lieu of playing out the full season.
Changing the format of the season in this way creates unique challenges for the league’s social media and marketing teams. Nevertheless, with no fans present at the tournament and a packed schedule featuring 20 games in 16 days, their job is more important than ever.
In order to bring fans at home closer to the experience on social media in real-time, the PLL has partnered with Slate.”